
Emory Motorsports
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Company identity
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Manufacturing location
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Certifications
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Programme relationships
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Overview
Emory Motorsports is a world-renowned American bespoke automotive restoration and customization specialist widely recognized for creating the Porsche '356 Outlaw' genre. Founded and led by Rod Emory, the firm re-engineers classic Porsche 356 platforms by combining concours-grade metalwork, modern chassis and suspension enhancements, and proprietary performance powertrains. Operating at the ultra-exclusive tier of the collector restomod market, Emory produces hand-tailored, made-to-order vehicles for elite private clientele.
History
The origins of Emory Motorsports trace back through three generations of automotive craftsmanship, beginning in 1948 with Neil Emory, who co-founded Valley Custom Shop in Burbank, California, shaping iconic custom cars of the post-war era. His son, Gary Emory, continued this legacy in the 1960s and 1970s while directing parts operations at Chick Iverson Porsche in Newport Beach, where he created the original 'Baja Bug' and began pioneering modified, race-inspired early Porsche concepts that purists controversially branded as 'outlaws.' Rod Emory, Gary's son, absorbed this rich lineage from childhood, completing his first Porsche 356 build at age 14. In 1996, Rod and his wife Amy formally founded Emory Motorsports. The business initially focused on turn-key race car preparation, trackside support, and historic motorsport restoration, but quickly pivoted toward building bespoke, road-going Porsche 356 Outlaws characterized by aggressive period styling, heightened drivability, and modernized running gear. Over the following decades, Emory Motorsports firmly established the 'Outlaw' concept as an accepted and revered category within the Porsche community. Alongside road builds, the shop tackled significant historic restoration assignments, including restoring the historic 1951 Le Mans class-winning Porsche 356/2-063 'Gmund SL' and Porsche prototypes like the 906 and 908. Today, operating from its dedicated facility in McMinnville, Oregon, Emory Motorsports remains one of the preeminent customizers of vintage Porsches. The company continues to handcraft ultra-low-volume 356 Outlaw commissions, incorporating custom-engineered components such as the Emory-Rothsport 'Outlaw-4' flat-four engine and distinctive bespoke one-off builds like the twin-turbo 356 RSR.
Current Models
Quick Facts
- Founded
- 1996
- Headquarters
- McMinnville, Oregon, United States
- Employees
- 11-50
- Category
- restomods
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