Ora
Overview
Ora is a dedicated electric vehicle sub-brand of Great Wall Motor (GWM) that focuses on smart, sustainable, and stylish mobility. The brand targets younger consumers with a lineup characterized by retro-futuristic design and advanced intelligent technology.
Ownership
- Founded
- 2018
- Headquarters
- Baoding, China
History
Ora was officially established by Great Wall Motor (GWM) on August 20, 2018, as an independent brand to manage the company's new energy vehicle business. The name 'Ora' stands for 'Open, Reliable and Alternative' and also pays homage to the mathematician Leonhard Euler. The brand launched with the iQ crossover and the R1 city car, the latter of which became a significant success for the company. Following its initial success, the brand expanded its 'cat' themed lineup,…
Stay Updated
Supplier moves, capacity shifts, and programme launches across the low-volume automotive supply chain — delivered to your inbox.
By subscribing, you ask Autotrayce to email its newsletter. Your email and signup source are stored on Base44. To unsubscribe, contact hello@autotrayce.com. Privacy notice